As we expected, Apple is expanding its payment system. New stores, a new country, accessories for working with plastic cards and a new application – Wallet !
The first woman on stage at the Moscone Center , Jennifer Bailey , is actually a veteran of the Apple ranks. Jennifer has been working at Apple for 10 years and is currently the company's vice president of Internet services. She was tasked with talking about innovations in the Apple Pay , and there are plenty of them. Let's start in order.
Jennifer began her story with numbers. Dozens of new retail chains are introducing the Apple Pay system into their stores, and the number of credit card manufacturers already working with Apple is joined by Discover American Express , which is popular overseas . Amex, by the way, cooperates with Apple and has supported Apple Pay since its launch.
Among the inconveniences associated with the operation of Apple's payment system, some retailers cited the unreasonably high cost of the necessary equipment. This meant mainly various readers , thanks to which your iPhone can be used instead of a credit card. Everything will change this fall! Square will launch a compact device that allows you to read all the necessary data directly from your smartphone, where you have already selected the desired card or account.
The gadget will go on the shelves of the Apple Store and will allow everyone to implement Apple Pay into their financial chains. With the advent of new devices, Jennifer promises, the speed of service at the checkout will double !
Every day, more and more developers are adding Apple Pay to their apps. According to the speaker, starting small, it is necessary to strive for widespread support for the Apple payment system. And the first sign on the way to your goal will be Pinterest .
Inside the online application, the user will be able not only to save the pictures, ideas and things he likes. But also buy them directly from Pinterest! Of course, using credit cards saved on your smartphone and the Apple Pay system.
Yes! Now the payment system works in the United Kingdom ! There was a lot of talk about this, and it happened! At the time of launch, Apple Pay already supports most major UK retail chains; by the fall they promise to support 70% of all credit cards in the kingdom. It's a huge success compared to the launch of Apple Pay in the US.
And where would we be without Double Deckers - you can pay with your smartphone for travel on public transport. Sounds cool!
No more Passbook - now everything is clear and clear. A full-fledged wallet will appear in iOS 9: Wallet . In addition to the capabilities already familiar from its predecessor, Wallet will collect all your payment documents , which will turn the iPhone in your hands into a full-fledged means of payment.
The main innovation of Wallet will be support for loyalty cards . Now you won’t need to carry around a whole stack of useless plastic with you: you just need to enter all the data into the application once, and not a single bonus point will run away from you. Dunkin Donuts has already confirmed its participation in the program , and other companies promise to join in soon.
The most interesting thing is that the application automatically select the desired bonus card; all you have to do is take your smartphone out of your pocket.
This is how WWDC 15 for the Apple Pay payment system. Let's be happy for the Apple company and wish them one day to bring Pay support to Russia! Follow the news and major reviews of new products from Apple's annual developer conference on iphones.ru!
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